Staying in touch with your customer base is the key to building success and maintaining loyalties. This is where PR and marketing teams, such as Collective Concept PR, step in. Those who are responsible for managing and branding the name of a company are the ones who determine whether it will thrive or become another casualty of the current recession. It is the ability to keep a strong business façade while balancing the concerns of the customers that enables people to choose and trust one company over another. A recent example of this was seen with the release of the Iphone 4. Last week, the Boy Genius Report, a well-known technology weblog, reported how “Apple’s (mis)management of the situation involving the Iphone 4′s glitch created a lose-lose situation”. Had Apple’s marketing team properly advised them to be transparent about the antenna issue from the beginning, it would’ve have most likely received less negative reviews, while remaining honest with their customer base-in effect losing less patrons as well as profits. As a business owner, make sure to choose a PR and marketing company that corresponds to your needs, ensuring the success of your product. We at Collective Concept PR understand the importance of branding and the significance reputation plays in the establishment of any new enterprise. Don’t allow just anyone to take charge of your PR-place the responsibility in the hands of someone you can trust to lead you in the right direction. www.collectiveconceptpr.com
Posts Tagged ‘CCPR’
Bird: Vintage Shop in Brooklyn
Friday, July 9th, 2010“Bird” is a boutique which houses a variety of unique collections for men and women alike. With locations all over Brooklyn, such as Williamsburg, Park Slope and Cobble Hill, you can never miss it. Their assortment in clothing is never ending! Ranging from unique pieces that possess a vintage feel and Indie vibe, one is surely to stand out in a crowd. So whether you go to the city, take a stroll in Prospect Park, or even relax at the Breukelen Coffee House, people will ask where you get your outfit from. At “Bird” you can also find a wide range of designers such as the featured women’s collections which includes 3.1 Phillip Lim, Acne, A.P.C., Alexander Wang, Isabel Marant, Maison Martin Margiela Ligne 6, Proenza Schouler, Rachel Comey, Thakoon, Tsumori Chisato, and Zero + Maria Cornejo. Shop online on their website: http://www.shopbird.com/home.php
Tip of the Day: Blogging is ESSENTIAL
Wednesday, June 24th, 2009As a new company the good folks at CCPR are learning the ins and outs and trying to figure out what works. We’ve noticed that blogging is extremely important to a business.
Definition: A blog is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video.
Blogging Can:
-Increase traffic to clients websites
-Gain recognition for your company
-Get pertinent information to the masses
-Get other companies to know about yours
-Create a following for your company and your clients
With that said, watch out for us! Visit our blog everyday for changes and updates.
We Love the Children!!!
Friday, June 19th, 2009On July 25th About Time Boutique will hold their 2nd annual Kid’s Day Event. This year will bigger and better as they expand and grow as a company. In order to raise money we will be holding bake sales every Saturday in June. The first one was extremely successful despite the rain! Check out some photos.



























